Tag Archives: Universal Studios Florida

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Fast-and-Furious-featured-900x563The rumors can finally be put to rest, Fast & Furious: Supercharged has been officially announced for Universal Studios Florida. To make way for the new thrilling ride, Disaster: A Major Motion Picture Starring You! will close permanently on September 8, 2015, with Beetlejuice Graveyard Revue closing later this year. All indications are that the area will remain themed as San Francisco, which not only will save Universal a lot of money, but will retain the area's existing restaurants and sights, (which is good, considering this is where they chose to move the picture spot of Bruce the shark from Jaws.) This new attraction is slated to open sometime in 2017, the same year Universal's new water park Volcano Bay is scheduled to open.

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The announcement comes just a few months after Fast & Furious: Supercharged opened as part of the tram tour at Universal Studios Hollywood (watch a ride video here). It uses a similar style of technology as Kong 360 where the tram travels through a large corridor of 3D screens while wind and motion base effects help create the illusion of high speed. Currently it is not known how the Florida version will differ, but considering the attraction's name has not changed, and the fact that they're building it on the site of the Disaster ride, it's quite possible that the ride video will remain relatively, (if not entirely) the same. The biggest difference will be the ride vehicle. Perhaps, to save time and money, a modified version of the Disaster (formerly Earthquake) subway tram will be used, as it is a similar shape as the Hollywood tram tour vehicles. Personally I'd like to see something new for the Orlando park, but it's definitely time for Disaster to go away, although I will miss Christopher Walken as Frank Kincaid, you're welcome. Read below for full details about the new attraction and stay tuned for more Universal news! ...continue reading →

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P1040770Last month, when the long construction period was over and the dust had settled, the NBC Media Center was finally opened inside of Universal Studios Florida. As I have previously reported the new state-of-art media center will be used for market research involving multiple forms of media, including previewing new television programs. Now, Orlando Theme Park News is reporting that an article posted to an internal publication has released further details for industry insiders, boasting the Media Center as the largest biometrics facility in the country. See the press release below, and do check out my full report on what it's like inside the new Media Center along with many photos of the completed compound.

The NBCU Media Center (or NBC Media Center) recently opened in Universal Studios Florida in the Garden of Allah area. The center is a state-of-the-art research facility which is available to all NBC Universal businesses and Comcast. The facility, which is the largest biometrics facility of its kind in the country includes the following research capabilities:

  • Dial Tests for video content (programs, pilots, promotions, and movies);
  • Advanced tools for measuring personal engagement and response to content;
  • Focus Group Facilities for qualitative research;
  • “Living Room of the Future” which enables research on consumer use of new technologies in a “real life” environment.

 
The facility will be open only when research is being conducted. During that time, the facility will open one hour after official park opening and close one hour before official park closing. The NBCU Media Center is a facility built to support research across the company and is not open to the public unless a guest has been accepted as an applicable research participant.

Check out our full report and photo update on the Media Center here and subscribe to the feed for more park updates!

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P1040811With the blockbuster film Jurassic World stomping all over box office records, Universal Orlando is wasting no time slapping the film's logo all over the parks, especially in the Jurassic Park area at Islands of Adventure. So far you'll find Jurassic World banners and logos plastered all over the Thunder Falls Terrace restaurant and Jurassic Outfitters gift shop. There's signage for all the different attractions you can experience at Jurassic World, such as the Gyrosphere ride seen in the film. Unfortunately though, there isn't (yet) an actual Gyrosphere ride here in Orlando. Maybe one day. There's also a few new pieces of merchandise for Jurassic World at the parks, including some exclusive items. Jurassic World theming has not yet made its way to the Discovery Center or River Adventure, perhaps to keep those attractions in line with the original film, but who knows how far they'll take the theming in the future. See the entire photo report below and stay tuned for more Jurassic sized updates!

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P1040763The Garden of Allah Villas construction is finally complete and we now have the brand new shiny NBC Media Center. What's the NBC Media Center you ask? Why it's the new home for fall TV previews and focus groups of course! I just happened to be walking by today while they were looking for volunteers, so I was able to be one of the first people to experience the new Media Center. They've been doing TV previews in the parks for years, but this is a new, more high-tech approach. And having a neat storefront building helps convince people to volunteer, as opposed to taking folks to the back of a dark alley somewhere off the path. Check out my report and lots and lots of photos below!

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jprideadWith Jurassic World now reaching one billion dollars worldwide, the Universal Parks are jumping on the opportunity to promote their existing Jurassic Park attraction. They have released a commercial for 'Jurassic Park: The Ride' at both Hollywood and Orlando, invoking the ideas of Jurassic World with the text, See The Movie, Then Dare to Ride It, mixed with images from the Jurassic World film and scenes from the Jurassic Park ride. In addition to the new ad, which we might start seeing on television immediately, there's also a new website open, devoted entirely to the Jurassic Park ride. The new website, www.jurassicparktheride.com, is currently just a portal to take you to the ride info page from either the Hollywood or Orlando version's website. While many are hoping to see new rides directly themed to Jurassic World at the parks, it's nice to at least see Universal reminding us of the great ride they already have. Check out my video of the entire Jurassic Park River Adventure ride in Orlando below.

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Universal_Nintendo_LogosThe dust hasn't even settled on yesterday's announcement of Kong returning to Orlando and we have another big announcement today. Nintendo and Universal have partnered up to bring Nintendo’s wildly popular games, characters and worlds into the Orlando and Japan parks in the form of major attractions! Nintendo holds the rights to some of the most profitable properties in the world and with Universal's recent successes in bringing IPs to life, this partnership seems like a perfect fit. This will be the first time attractions and theme park experiences will be based on Nintendo characters and worlds. Read below for more information and my take on possible venues in the Orlando parks for Nintendo-based attractions.

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