Betty Boop

The Hello Kitty store at Universal Studios Florida has soft opened in the former location of Lucy: A Tribute, welcoming park guests to buy buy buy everything featuring the famous kitty and her trademark bow. While the store itself is now open, we're still looking forward to seeing a permanent character meet & greet for your chance to meet Hello Kitty and her friends, as well as a hair bow customization station, allowing little girls to create their own custom bows. The store features literally everything you can think of featuring the adorable Sanrio characters from shirts, slippers, and hats - to headphones, designer purses, and of course plush dolls.

As promised in the press release back in June of last year, there are a few Universal exclusive items, namely shirts that say 'Universal Studios' on them and a shirt design featuring the Jaws poster with Hello Kitty in place of the woman at the top. The store also features a full candy and baked goods section, offering similar treats as the new Sugarplum's in Diagon Alley, like fudges, cupcakes, and gourmet candy apples. The biggest difference being that these snacks feature a little candy bow on top. At the same time this store opened, Betty Boop's store has returned to its original location as well. The temporary Boop store in the old camera shop on Hollywood Blvd has once again closed. Check out the photos below and my detailed video report. I'm a big fan of Sanrio characters myself, and I think it's a nice addition to the park.

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I recently checked out what might be the slowest construction project Universal is currently working on, the Hello Kitty store and experience at Universal Studios Florida. Rumors had this opening back at Christmas late last year, but here we are in month two of 2016 and not much progress can be seen. When I visited today I did get some confirmation that I did not have before, that Betty Boop will in fact be coming back to her original location when the building is done being refreshed. This is something I suspected, but didn't have proof of until now.

Besides the fact that a couple of employees have confirmed it for me, you can see on the awnings for the shop, (as well as some text visible through a window,) that the black and white beauty will be re-claiming her "largest selection of Betty Boop merchandise in the world" location once again. I find this surprising, as it only allows the portion of the building that used to house Lucy: A Tribute to be used for the new Hello Kitty store and meet & greet areas. It's not that small a space, but considering how much Sanrio branded merchandise exists in the world, I find it somewhat shocking how small a space they'll be allocating for it. They could fill the entire main Studio Store with Sanrio twice over and still not run out of Hello Kitty and friends branded merch. Perhaps we'll see products with the famous Kitty in more stores throughout the parks as well. Check out the photo update below and stay tuned this week and next for more theme park updates!